CH.2

This section was about the marketing aims of the internet.
Not just e-commerce aspects, but also through creating a culture dependent on addicting material goods, services, and the perpetuation of those ideas. In chapter 2 I tend not to agree with his points because he immediately discounts the internet’s ability to spread information: spiritual and otherwise unless its backed by money-making motives. I think that he is actually limitinng the internet’s usefullness as he points out the overlooked aspects of the internet because he suggests success can only be managed in money (marketing) and forgets about “number of blog hits” as a form of success indicator.